Friday, April 22, 2011

Bethenny Frankel: How I Made $120 MILLION!


*bows*

BE CLEAR....If you're gonna do reality TV, then use Bethenny Frankel as your carbon copy! As you all are aware, I'm not a huge fan of people airing their dirty laundry for public ridicule. But if you choose to do so, PLEASE let there be a method to your madness, k?

Reality star turned lucrative entrepreneur, Miss Frankel shares to The Hollywood Reporter how she launched a $120 million empire:
"I was worried [joining the cast of Real Housewives of New York] would ruin what I had going," says Frankel, who at the time was a Pepperidge Farm spokesperson and appeared on NBC's Today show for a cooking segment. "I went on the show single-handedly and exclusively for business… When I went on the show, no one was going on for business, no one had done anything." Throughout three seasons of Real Housewives, Frankel maximized her screen time and promoted her now-famous Skinnygirl product line. In 2010, she got her own reality show: Bethenny Ever After. Under her own personal business umbrella, she's launched a successful publishing franchise, a Body by Bethenny workout DVD and her scored one of the most lucrative liquor deals in the industry with her calorie-conscious mixes. Before her success on reality TV, Frankel's pitches to liquor companies for a low-calorie margarita went unheeded. "Now, every company I pitched this idea to has either tried to buy Skinnygirl or has copied it," she relishes. "I created a sub-category that never existed. I wasn't an expert--I was just another person bothered by a 700-calorie margarita."
Even though Bethenny's life is filled with DRAMA coupled with her dealing with not growing up in a stable family environment, she is truly living The American Dream. Her story should serve as a testament that one can achieve happiness and success provided that they are dedicated and a hard worker.

Love me some Bethenny! BRAVO to her...

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