Beyonce Knowles is looking to expand her empire by releasing a new line of temporary tattoos under her Dereon fashion label.
Temporary tattoos? Whatev! It will sell, nonetheless....
Beyonce and mom Tina Knowles have reportedly teamed up with the Temptu makeup firm for the venture. Tina speaks on the collaboration: "With a Sixties-pinup-girl meets-futuristic-biker-chick theme, BeyoncĂ© and I really wanted to give our DerĂ©on fall 2010 campaign a tough edginess. We decided to invite Temptu to help us create custom body art for her to model with our fashions. The resulting images were so strong that we realized consumers might want to re-create the tattoos themselves.”
GET MONEY!
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